Week 9 Reflection

Week 9 Reflections

Social Media :  Smart Phones

Smart Phones have sure come a long way since Maxwell Smart's shoe phone was on the scene. Perhaps some of you remember this?  Any way Pew Research for Global Attitudes Projects cites smart phones as primarily taking over with portable apps. Smart phones (Moerdyck, 2012) are being utilized all around the globe. The smart phone has some advantages over traditional online social media services, mobile phones don't have all the ads on them (Kno, 2010).

Some social networking companies such as Twitter are missing the boat on broadcasting  in other languages. There are according to Arno (2010) many availble tools for companies to get on the band wagon to market their services to non English speaking citizens such as Google's Global Market Finder.

To date the most popular social media sites are Facbook, Twitter and Linkedin but not all over the world. Users in Northern Europe prefer Xing over Linkedin (Arno, 2012).

Van Belleghen (2012) reports as of October of 2012, 1.5 million social networking sites are in existence and of those countries that have increased social media activity it has been a result of smart phone use.  Users of these smart phnones are using social media sites to 'brand' companies and services. Moerdyck (2012) says that "8 out of 10 internet users want to help brands." As people use social media companies have a great opportunity to gain or continue to build a customer base.

This past week I learned about a social media geographic site called Foursquare. Foursquare is fun for people to check in at thier present location and share that information with thier net work friends. But, as of 1/2103, 1 million companies are using this new application to get customers to user their services. Foursquare allows its users to share the good, the bad and the ugly about places.  But, mostly companies use it by giving incentives to thier customers for frequent check in or mention of thier business. My youtube video tutorial can be seen by clicking this link > http://www.youtube.com/watch?v=41hE6M009fA



References



Arno, C. (January 4, 2012). Secrets to social media success in foreign languages. Social Media Today. Retrieved from http://socialmediatoday.com/christian-arno/421521/secrets-social-media-success-foreign-languages 

Kno. (September 8, 2012). 2012-the end of the social media world (as we know it)? Retrieved from http://blog.kno.at/tech/2012-the-end-of-the-social-media-world-as-we-know-it/

Moerdyck, A. (October 4, 2012). 8 out of 10 U.S. Internet users want to help brands. Retrieved from http://blog.insites.eu/2012/10/04/8-out-of-10-u-s-internet-users-want-to-help-brands/

Pew Research Center. (December 20, 2011). Global digital communication: Texting, social networking popular worldwide. Pew Global Attitudes Project. Retrieved from http://www.pewglobal.org/2011/12/20/global-digital-communication-texting-social-networking-popular-worldwide/

Van Bellegham, S. (October 3, 2012). 10 striking conclusions of the study "Social media around the world 2012." Social Media Today. Retrieved from http://socialmediatoday.com/stevenvanbelleghem/867766/10-striking-conclusions-study-social-media-around-world-2012